marketing strategies

What is Marketing Strategies?

Marketing Strategies is the usage of an appropriate media mix in order to achieve desired and optimum outcomes from the advertising campaign. It also plays an important key role in Advertising campaigns and designed to achieve the target but also need to keep in mind to always not to invest more than a maximum budget. this is very useful for very entrepreneurs 


Marketing Campaigns

Marketing campaigns they don't just do movies, they also use other digital technologies or we call it social media that will maintain the customers' satisfaction. Most movie campaigns are some of the most attention-grabbing pieces of marketing out there, and there are ones aimed at just about every single person out there

Apart from trailers that have been released to keep the audiences attached,  with so much going on, these days movie makers have almost always got to invent more creativities than just put out trailers, which will dull and leaves viewers desperate for more even though that always the best way. nowadays, most of the big companies are trying to compete for each other by launching new campaigns through each platform which are influenced and suitable for the new generation's lifestyles. §You may be surprised at just how wide-reaching these amazing movie marketing campaigns are.

TIMING is very critical as you need to know when is the right time to advertise, especially with respect to the seasonal products

Every film productions choose where to promote or advertise their current films. It is one of the most important things in the industry.
This could be done in so many different ways 

For example:

• TRAILERS
• Website
• Poster
• Campaigns
• Merchandise
• Blogs
• Billboards
• TV
• Radio 
• Newspaper 
• Brochures 

There are two types of Media that can basically be adopted

1) Media Concentration approach 

In this approach, firms concentrate their campaigns only on a few media types (generally two or three) in order to reach their target consumers instead of using a wide variety of media types.

2) Media Dispersion Approach- 

In media dispersion approach a wide variety of different media categories is employed to reach the target customers. It is employed when the entire target market can’t be reached by a few media types.